LinkedIn Profile
daerickgross@gmail.com
he/him
Organizational Leadership
Department and Staff Development
Program and Project Ownership
Emergent Event and Incident Command
Creative Direction
Culture Advocacy and Promotion
I believe delivery succeeds or fails based on how we lead people.
For more than two decades, I have worked across creative, technical, and enterprise environments. Over the last decade, I have built and led Technical Program Management and PMO functions inside complex organizations where scale, regulation, and cross-functional coordination matter deeply. However, frameworks do not deliver outcomes.
People do.
My approach begins with two simple principles:
When teams feel trusted, respected, and heard, alignment becomes possible. When diverse perspectives and processes are welcomed instead of managed, stronger solutions emerge. Frameworks matter, but they should support and enable productivity rather than restrict and constrain.
I have directed cross-organizational programs across global streaming platforms, enterprise advertising ecosystems, and regulated healthtech environments, while navigating periods of growth, uncertainty, and change. Whether leading a team of TPMs through a complex corporate merger while preserving morale and delivery continuity, establishing more efficient planning practices within Allergan Aesthetics, or building PMO structures at Rubicon Project (now Magnite), my role has consistently been to create clarity, align stakeholders, and help teams execute successfully in complex environments. My work has supported more than 30,000 clinical providers, millions of streaming subscribers, and millions of advertisers and consumers across global advertising platforms.
I do not approach leadership as an exercise in control. I approach it as stewardship.
My responsibility as a delivery leader is to create durable, flexible structures that support talented teams in doing their best work. That requires:
Leadership is not about enforcing process. It is about building trust at scale.